Established in 1977 by Thomas D. Goolsby Jr., Goolsby Mortuary, Inc. & Cremation Services has served families from its location at 1375 Jonesboro Road SE in Historic Southeast Atlanta for over 46 years. The firm is family-owned and describes its work as “a ministry of service and compassion,” emphasizing a commitment that extends beyond transactional funeral arrangements.
Current leadership is provided by Marie Ann Watson-Goolsby, who serves as funeral director in charge and CEO. She holds academic credentials from Morris Brown College and Gupton-Jones College of Funeral Service, and currently serves as State Director of Education and Research for the Georgia Funeral Service Practitioners Association, Inc. The next generation of the Goolsby family, granddaughters Gekelia and Erica, are actively enrolled at Gupton-Jones College of Funeral Service to carry the business forward.
Services offered include traditional funeral arrangements, cremation, pre-arrangement planning, and fully digital obituary pages with customizable themes. Goolsby utilizes technology to streamline the planning process and offers family collaboration tools accessible through a mobile app. The firm has partnered with The Arbor Day Foundation to offer memorial tree planting as an additional tribute option. Flower delivery coordination is also available.
For families facing financial constraints, the mortuary has partnered with LendingUSA to provide funeral funding assistance. A General Price List is available online, and the firm maintains a digital showroom for families exploring options. An online payment center handles account management.
The firm has issued an active scam alert, notifying families that they will never request payments through Cash App or similar platforms, and that all official communications come directly from the office. Goolsby Mortuary can be contacted at (404) 588-0128.